Had an interesting call yesterday that I can't stop thinking about.
One of my students asked me something that caught me off guard:
"Ayo, be honest... is there even still room for new creators?
It feels like everything's already been done."
She was ready to give up on her business before it even started.
Convinced she had "missed the boat" on the creator economy.
I smiled because I hear this fear all the time.
Here's what I told her:
The creator economy isn't oversaturated - it's under-innovated.
Look at Netflix.
When they started, Blockbuster dominated video rentals.
The market seemed "saturated."
But Netflix didn't just compete - they changed the game entirely.
This is exactly what's happening right now in the creator economy:
Most creators are still playing by the old rules
They're copying what worked 3 years ago
They're drowning in a sea of sameness
Meanwhile, a small group of creators are quietly revolutionizing how they serve their audiences.
And they're seeing incredible results.
This upcoming Tuesday at 7 PM EST, I'm hosting a live workshop where I'll show you:
The 3 massive shifts happening in the creator economy (and how to capitalize on them)
How to position yourself so competition becomes irrelevant
The exact framework I use to help creators stand out and scale
→ Save your spot for Saturday's workshop here:
Look, you can keep wondering if you've missed your chance...
Or you can join me to learn how to build something truly different in a "crowded" market.
Spots to the workshop are limited so if you can't get in don't say I didn't warn you:
See you Tuesday,
Ayo